Performance-driven programs to accelerate your commercial growth.
We support the marketing and sales leadership of IT services firms in generating qualified IT leads, with an approach centered on audience quality, command of media levers and commercial performance.
From audience selection to handing over actionable leads: a complete setup to turn interest into pipeline.
Selection of target audiences: CIOs, CISOs, Cloud, Data, Digital, mid-market and large accounts. Identifying and activating the right IT and business decision-makers who have already shown intent signals: topics viewed, downloads & engagement.
End-to-end management of acquisition programs: command of the iTPro.fr ecosystem across thought leadership, media coverage and content syndication, plus multi-channel steering of operational marketing actions augmented by our AI agents to optimize SEO & GEO.
Tailored programs aligned with your offers, your markets, your targets and your business goals: lead identification and generation, account acquisition, pipeline acceleration and booking of qualified meetings.
Showcasing your value proposition to strengthen commercial impact and differentiate your IT expertise.
Campaign deployment, nurturing, scoring, lead qualification and data enrichment to hand your sales teams contacts that are immediately actionable.
Turning your marketing investments into qualified, measurable commercial opportunities that drive growth.
Increase in qualified leads
Improved conversion rate
Lower acquisition cost
Faster sales cycles
Growth of the commercial pipeline
Turning your marketing investments into qualified, measurable commercial opportunities that drive growth.
Each pillar works with the other three. Activate the right mix for your goals.
Turn your IT content into a real growth driver — distributed where your decision-makers get informed.
Discover this pillar arrow_forwardSpeak where IT decision-makers get informed: 100k+ qualified professionals.
Discover this pillar arrow_forwardIT content written by our experts, optimized for SEO + GEO + EEAT by our AI agents.
Discover this pillar arrow_forwardA lead generation programme is worth what its audience is worth. The iTPro.fr media kit describes ours: volumes, segments, sections.
picture_as_pdf Get the iTPro.fr kit